To create impact and generate high-level awareness, sometimes you need to let your imagination run wild. Adding light, sound, motion, and yes, even bling, to paper can turn your marketing campaign into a sensory experience that's impossible to ignore.

These two direct mail brochure concepts that we developed for Luminous feature LED lights, a pop-out piece, and an informational wheel chart.

The first concept has an LED bulb underneath the shade of the pop-out landscape light that is activated by opening the card.

The second concept has seven LED lights that are placed exactly where the landscape lights in the picture are located. This is also activated by opening the card.