12
Jul
3 Jaw Dropping Direct Mail Pieces
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Listing Photo If Amazon is going to print a toy catalog, then print is far from dead! Did you know that 44% of customers visit a website, AFTER they have received   a direct mail piece?! Our team here at American Slide-Chart is passionate about our products! Our products are interactive and create pass along readership that boosts sales and the bottom line. Here are 3 direct mail pieces we created and produced, that hit it out of the ballpark!   Milk Carton Pop-up. Mailed flat in an envelope and when the user opened the envelope, a rubber band activated milk carton popped up into their hands! Included a die cut hole for a straw or pencil. Coming from The American Dairy Association, this pop-up advised the right degree to keep milk cold in a fun way!     Slide-Chart with Flaps. This piece was created by the National Association of Home Builders to i...
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3
Jul
This one time at camp…my aunt sent me a giraffe
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Listing Photo I have a niece that goes away to camp every summer. This year instead of sending her simple postcards, I decided to create a few pop-ups to send.  I created this double polyhedron (based loosely on my Kerywn Pop-Up I created for Svengoolie) and turned it into a giraffe. My niece Holly loves giraffes and wrote me to comment on it.  It's always nice to think you look cool in the eyes of your brother's kids!...
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14
Jun
What is a Slide-Chart?
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Listing Photo A slide-chart is a hand-held device, usually of paper, cardboard, or plastic, for conducting simple calculations or looking up information. A circular slide chart is sometimes referred to as a wheel chart or volvelle.   BUT there is so much more to what we do here at American/Perrygraf! Here’s a little glossary of the terms we use.   Fold and Glue: A slide-chart that is folded book style. It incorporates a glue flap to close the chart up and has die-cut windows to set/read hidden data. Example: Kimberly Clark     Build Up: A slide-chart that is held together with grommets (sometimes called eyelets). As opposed to being book style, this is more along the lines of sandwich style. The slide inside the chart runs along strips which are called runners. Example: Philips     Double or multiple Pocket Fo...
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21
May
Creative Printing/Packaging
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Listing Photo We love packaging and paper! We offer different options for printing, finishes, and dimensional formats. See why we still need creative printing and packaging at How Life Unfolds. http://www.howlifeunfolds.com    ...
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8
Nov
Ready. Set. SNAP!
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Listing Photo Today, capturing life’s important milestones just got a little easier. From day 1 to 12 years later, Time Snap displays the age and date of your little one’s big moments.     Time Snap creator’s adorable daughter reaching her 6-month milestone!   It all started with a French Lady eating a cookie. Mary Koludrovic, the Time Snap mastermind, noticed a vintage wheel calendar that hung in her mother’s kitchen. As she watched her little girl running around, and with another child on the way, she thought, “Wouldn’t it be nice if there was a convenient way to capture these moments?”     The inspiration. Purchased by Mary’s mother at Anthropologie a LONG time ago.   Boundless Moments Time Snap was created to capture those precious moments, giving us something to look back on while celebrat...
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23
May
Kerwyn Pop-Up Chicken
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Svengoolie has been a horror movie host for numerous years in the Chicago area. Every week he shows movies with his own style of humor which has attracted fans from all over the country. Since he is based in our area, one of our employees presented him with a pop-up fashioned after his wise-cracking side-kick Kerwyn.  "I've been a fan of Svengoolie's since I was in high school in the early 80's. I have done computer drawings of him and I thought how much fun it would be to create a pop-up out of his chicken buddy Kerwyn" ~ Nanette We were thrilled that he featured the pop-up on his show. States Nanette "I always watch and record so I was excited that he showed my Kerywn on the air!" Svengoolie can be found on MeTV all over the country.       ...
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